WNBA Star Renee Montgomery Invests in The Sports Bra: Empowering Women in Sports (2026)

Get ready for a game-changer in the world of women's sports! The Sports Bra, a revolutionary sports bar, is making waves with its mission to empower and celebrate female athletes.

But here's where it gets controversial... In a bold move, WNBA legend and team owner Renee Montgomery has stepped up as an early investor. With her three decades of experience, she brings a unique perspective to the table, ensuring The Sports Bra's continued success.

"As athletes, we know the value of unity and self-belief. Jenny's vision for a women's sports-focused bar is now a reality, and I'm thrilled to be a part of it," Montgomery shared.

And this is the part most people miss... Montgomery's role extends beyond investment. She'll serve as a strategic creative advisor, bringing her industry knowledge to resonate with the global women's sports community.

"Sports are my life, from being an athlete to owning a WNBA team. I've seen women's sports evolve, and I'm eager to contribute to the momentum Jenny has created," she added.

The timing couldn't be more perfect, as women's sports are experiencing a boom with new professional leagues emerging. Montgomery sees this as a critical opportunity to meet the growing demand from fans and sponsors.

"The momentum is here, and The Sports Bra is poised to capitalize on it. Brand sponsorships are on the rise, and business leaders are investing in women's sports. Our goal is to meet the community's demands innovatively," she explained.

Jenny Nguyen, founder and CEO of The Sports Bra, welcomed Montgomery, emphasizing her expertise in empowerment, diversity, and building a championship culture.

"Renee's addition to our team is a game-changer. Her 360-degree view of the industry, from player to owner to commentator, is unmatched. Her belief in our mission is a testament to our growth trajectory as we expand across the nation," Nguyen said.

But wait, there's more! The Sports Bra is also launching Playmakers, an initiative to honor young athletes on National Girls & Women in Sports Day. This initiative celebrates the leadership and teamwork of the next generation, shining a light on their courage and impact.

"A Playmaker changes the game just by being themselves. We're proud to recognize these athletes, the future of the movement," Nguyen added.

Deborah Pleva, vice president of engagement, emphasized the importance of this initiative: "X's and O's represent our love for the game and the girls who dedicate their hearts to it. With Playmakers, we turn that love into action, celebrating the future of sports.

So, are you ready to join The Sports Bra in celebrating women's sports and empowering the next generation? Nominate a Playmaker today and be a part of this inspiring movement!

For more information and to submit nominations, visit our Playmakers blog post. Let's make a difference together!

About The Sports Bra:
Founded in 2022, The Sports Bra is the first-of-its-kind sports bar, exclusively showcasing women's sports. With franchise locations opening in Boston, Indianapolis, Las Vegas, and St. Louis, it offers a family-friendly environment, great food, and an inclusive space for all.

WNBA Star Renee Montgomery Invests in The Sports Bra: Empowering Women in Sports (2026)
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